5 thoughts on “What do I need to do if I want to open a store?”

  1. You need to do these tasks to open a store: [Market Survey] There are more and more people who open stores today, and there are countless various types. If you want to increase the income day by day, you must be prepared before opening the store. You have to conduct a market survey before opening the store. When you plan for the store you want to open, you will be able to open the market to investigate how much such stores and average returns. [Site selection] After the investigation, if you feel that the competitiveness of the store to be opened, you must choose the location of the store at this time. The address is an important factor. Catering should be selected in the place where there are many people, which is conducive to product sales. The investigation of the store opening location cannot be horses. Although the industry is different and the attributes of the business circle are different, they can still find answers from the following pass. 1. Personal flow: normal, holiday, day, and night ratio. 2. Traffic flow: traffic flow traffic. 3. Transportation status: transportation that may increase or decrease in the future. 4. Road conditions: size, one -way lane, double lanes and parking problems. 5. Regional characteristics: commercial circle, competition stores, complementary stores, financial institutions, cultural and educational, leisure facilities, etc. 6. Population exploration: the population of the area, consumption habits, etc. in this area. 7. Commercial circle exploration: mainly and secondary business circles scope and rent price. Choosing the address of the store is an important thing. For example, if we want to open a restaurant, then you have to choose to open in the business district. Because most of the migrant workers in the business district, they are tight when they go to work, so they will basically choose to eat, so you will eat, so you will eat. This way you will eat. This way, you will eat. This way The problem of customer source is not big. Understand your personality characteristics and interests, and after you know the funds on hand, further consider whether the stores are opened because of special capabilities because of business development capabilities, expression ability, and evaluate the future situation that will be put into operation. Such as working hours, working hours and working methods. Before deciding to open a store operation business, he participated in the explanation meeting organized by franchisees, listened to the voices of different industries, and listened to the bitterness and bitterness of the shop.

  2. The following is a selected article on the recent essay activities of the Entrepreneurship Forum. This article introduces the steps and creativity of 50,000 yuan in clothing stores in detail. Welcome to discuss.

    Arilateral: Romantic slippers View original posts participating in the discussion

    . Project introduction
    n Due to only 50,000 yuan in funds, I want to think about it There are no better projects, and time is tight and there is no better inspiration, so we will come to a traditional industry and clothing industry for the time being.

    The project is to do the clothing industry and open a women's clothing store.

    Bet before choosing an industry, I measure how much my entrepreneurial funds are, 50,000 yuan. Because the total investment in various industries is high or low, and each industry is different. Therefore, first measure the funds you own can do those industries, and then make further planning.

    The advantage of choosing to open the clothing store is that the clothing industry is relatively mature, the cost of the project is low, and it is easy to enter or start. And I am a little interested in clothing. It is a combination of interest and career, haha.

    . The location of the store

    The choice of location has a great impact on the good or bad of the future store, so be sure to find a good store in a business district. After investigation, I found that this fast business circle in Xinzhuang, Minhang. As one of the main residential residential areas of Shanghai's development, Minhang District is the center of Minhang. The traffic here is well -developed, the population is dense, and the market is okay. And in the future, a large Asian commodity trading center will be built, with a broad prospect. In the end, I chose the store on the water clearing road in Xinzhuang. There was a bus station when I was only next to the store. There was a big road in front of it. Usually, people came and went. And one hundred meters away is a subway station, and the flow of people can be imagined. There are old residential areas around, there are many fixed population, the land is mature, and the consumption power is strong. In addition, I found that there are still a few clothes shops on this street, but most of them are positioned high, expensive, and sparse in style. There are very few people patronizing. Because although there are many residents, most of them are ordinary people, few rich people, and they are not suitable for selling high -end consumer goods. Although the traffic here is large, most of them are working people, and the consumption power is low and low. My positioning is that the low and low transmission meets market demand. At the same time, there are no conflict with several other stores, and the differences exist.

    The rental rent is not high 5,000 yuan/month, paying three pressures, (in Shanghai). After looking for a good store, the next step is to sign a contract with the landlord. Moreover, this action should not be too early, and it must be done after the previous steps are completed. Because once you sign a contract with the landlord, you start paying the rent, and naturally there will be time pressure. Therefore, before I signed a contract with the landlord, all the preparations and written data I could do (including the handling of business certificates, etc. I am not described here), I prepared first. When signing a contract with the landlord, it is best not to not be too short. If you only sign for one year, you may start recovery after one year. As a result, the store is taken back by the landlord. Essence The contract I signed is three years. Even if there is a problem in the future, I can transfer it (the rent here has been rising). The store was rented out and needed a period of decoration, so I loved the landlord and the date of rental calculation allowed him to deduct the decoration period to reduce the rent expenditure. Hehe, you can burn less money, and who makes us only start money for 50,000 yuan.

    . The decoration of the store

    The rented storefront, the decoration below. The store decoration is related to the operating style of a store and the first impression of appearance. Therefore, the choice of decoration manufacturers is very important. The decoration manufacturers they find must have the experience of the relevant storefront. For example, when you open a coffee shop, you must find a manufacturer with experience in the decoration of coffee shops. When you open a child, you must find a manufacturer with experience in children's cultural and educational decoration. Because the decoration manufacturer does not have the decoration experience of the same type of storefront, and the stores decorated at that time will not be able to fully meet the needs in practice. At that time, if you do it again, of course, it will be time -consuming.

    So I would like to draw pictures before the decoration company, including plane maps, facade, side charts, materials, color, size, etc., and the size of them must be specified in advance. In order to facilitate communication with the appearance you want to decorate, it is best to bring the decoration manufacturer to the same type of store to observe the field, and to make clear the feeling of decorating the decoration. In this way, the storefront will be closer to your own thoughts.
    The decoration effect I asked is as follows:

    1. The eye -catching advertisements at the door are clear, so that the people passing by at a glance are sold in the store at a glance! The important point is that the same clothes hanging in different grades will use different effects. Do not affect the grade of their clothes due to the overall image of your store, affect the customer's desire to buy! Of course, it is advisable to just open the store.

    2. The hardware equipment such as lighting is also very important. If the shop is not bright enough, it feels like it is about to go down! At night, the lights at the door must be turned on, and the eyes of the passers -by can be attracted! The lights can also make the clothes more moving, but different lights will have different effects. The combination of warm and cold is the most suitable for clothing stores. If it is all cold light (that is, the white lights you usually see), although the shop is bright, it feels like The paleness is not warm enough, and the clothes will not look soft enough! Coupled with warm light (yellow light such as shot lights that usually see), it can neutralize the miserable feeling, and the clothes that are illuminated are even more touching! The air conditioner must be prepared in the summer, otherwise it is difficult to retain customers who have the patience to choose clothes. They are sticky on their bodies, and they will not have a mood to try clothes!
    The shop decoration spent a total of 5,000 yuan, which still saves some flowers, including my own work, just 50,000 to save.

    . The channel for selection and purchase

    The things have only owed Dongfeng, let's enter the topic, I should talk about how to buy money for money: clothes, how to purchase selection Cargo

    1. Selection and purchase

    1. Selected goods: selection, style, brand, quantity
    Quotes: What are the new varieties? What is the sales trend? How much is the stock of society? What is the price increase? How can the purchasing power condition be generally available.

    The brand is mainly miscellaneous cards, mainly foreign trade goods.

    The purchase of goods should be appropriate and appropriate, and the purchase plan must be prepared. Of course, it can also be modified during the purchase process. When buying, first go to the market, take a look, compare, ask, calculate, think about it, then start the purchase

    Purchase in moderation. Because the new store is opened, there must be more styles, and the choice for customers is large.

    The purchase arrangement is scheduled to be on the third or fourth week, so that there must be new products in the store every Saturday, but only some new goods, part of the part of Sunday! If you enter the peak sales season, make up for the goods once every three or four days!

    The sales climax like "March 8", "May 1st", "National Day", do not wait until almost time before preparing the goods, you can start preparing for half a month in advance! You must give yourself enough time!

    2. Purchase channels:

    The Shanghai Qipu Clothing Wholesale Market or Hangzhou Sijiqing Green Clothing Wholesale Market. The opening of the new store is temporarily only purchased in Qipu Clothing Wholesale Market. It is convenient to be near the same city. When the sales volume goes up in the future, it will go to Hangzhou Siqiqing Clothing Wholesale Market.

    . Human planning

    . I plan to hire three people. The two little girls should be beautiful MM (don't scold me, everyone in love, all of them, Beautiful MM is easy to solicit customer Olympics), mainly responsible for receiving customers, and the two shifts. In addition, recruiting a bigger aunt and my own shifts to the cash register. I have always been watching in the store (except for purchase or important things, it should be tired of entrepreneurship). The salary of the two little girls, 800/month commission, became 1%of the monthly turnover of the month, increased their enthusiasm. The same is true of aunt, 800/month commission 1%, and it is responsible for it without any silver.

    . Analysis of investment amount, monthly expense analysis

    1, rent: 5000/month, pay three pressures, 20,000 yuan
    n 2 2 2 2 2 , Decoration fee of 5000

    3, the first clothes payment of 20,000 yuan

    4, other costs 1000 yuan

    5, employee salary can be in No. 1 At the end of January, you don't need to count in the early 50,000s

    6, the remaining 4000 uses mobile funds

    7. Marketing strategy

    Promotion

    When everything is ready, it will be officially opened. On the opening day, in order to attract customers, it is inevitable to do some promotional activities. The promotional activities are nothing more than discounts, gifts and lottery. At the same time, some leaflets are distributed in the surrounding communities.

    . The display of clothes

    The key variety for women's clothing products, giving customers enough room for choice, which is different from other brands of stores. Sales! The product display should highlight the characteristics of their own clothing, and display the tops, skirts, pants, suits, etc. separately. In addition to the shops, it also provides convenience for customers who buy it. If you only want to buy a skirt, he only needs to only need Choose in a skirt. If you buy a skirt and want to match your clothes, you can go to the top to match! Multi -volume can be used to use models, often the clothes are selling the fastest! It should be replaced frequently in the window, which cannot be lazy!
    three, long -term development of marketing strategies

    1. Principles: new goods are available every week, mainly in the middle range, high and low -end as supplemented by high and low -end (high -grade low -end and appropriate amount)

    2. Guidelines: Try to standardize each link as much as possible to prepare for future development chains, that is, copying

    3. Service: the basic interests of training salespersons, service attitude towards customers' service attitude And service purpose. No matter whether customers buy clothes or clothes with less money, they must smile and send customers to let them leave. Often, there may be a word of mouth that can be passed down in the past, and there will be returning customers. Customer requirements are as well as as much as possible under the premise of possible implementation.

    4. Methods:

    (1) The surprise of the first time to the store

    ① free gifts for free, small pendant, let it fill in a long -term Customer Table (Customer Database)

    (2) Increases the possibility of the next time you come to the store

    ① convey information on new goods every week
    n n n n n n n n n n n n n n n R N ② Use the customer database to apply for a small grace with some excuses, so that they come to the store to collect or inform the discount information, or send seasonal clothes (required quantity) or delivery of birthday gifts for free

    ③ Buy an appropriate amount of women's handbags to inform customers that they will buy a lady's handbag for 400 yuan once (the lady's handbag should be displayed in the store, and the purchase of 38 yuan price is 300 , the feeling of value for customers to value) or cumulative consumption consumption consumption consumption 600 yuan and above. (After getting a reward, you will be accumulated from the new)

    (3) Satisfied shopping and let them introduce them to the store as much as possible to buy

    ① Inform customers of large amounts or group purchases. Such as: buy 20 % off for 500 yuan or more at a time, or the accumulated consumption of 1,000 yuan to get a 20 % discount

    ② Introduction to new customers, such as: Every new customer introduces a new customer. M

  3. Now there are not a few people who open a store to start a business. They need to be careful to choose the store's business products and services. Any entrepreneurship is likely to fail, and everyone should make decisions with caution.
    If you are starting a business and insufficient turnover funds, you can try to apply for borrowing. Now there are many credit platforms that help small and micro enterprises' funds turnover. Remember to choose a regular platform, such as small full finance, low interest rates, low interest rates, and 70 % of the small and micro enterprise owners of small and micro. The brand is more at ease. For small and micro -enterprise families, on May 21, 2021, Du Xiaoman Financial launched a small and micro activity with the theme of "Home and Wanyexing", providing 100,000 "daily interest millions of insurance" gift package. The quantity is limited.
    The answer is provided by Kangbo Finance. Kangbo Finance focuses on the interpretation of financial hot events, science of financial knowledge science, follows professionalism, pursues interesting, and is a financial content that the people can understand. Essence I hope this answer is helpful to you.

  4. Store opening process: Choose the operating site, choose the appropriate business venue and have a real estate certificate at the site or the lease contract registered by the leasing office; apply for a business license, go to the local industrial and commercial administrative office to apply for a business license. Materials such as certificates; engraving the official seal, the official seal approved to the seal approved by the local public security bureau to produce official seal; set up basic households, bring a copy of ID cards, business licenses, official seal, etc., and go to the bank to apply for the company's basic households.

  5. What do newbies need to pay attention to? How to do it?

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